About

Innovative Excellence in Cattle Genetics

GENEX is the trusted provider of world-class cattle genetics, progressive reproductive solutions, value-added products and innovative services to members and customers around the globe.

Since the formation of our predecessor cooperatives in the 1930s, GENEX has brought together reputable genetics and reproductive experts through nearly 50 business mergers and acquisitions. In fact, some of today’s employees, distributors and members still have roots in 21st Century Genetics, Eastern AI, Atlantic Breeders or Noba — organizations that helped shape GENEX into today’s trusted supplier of practical, science-based and customized cattle reproductive solutions.

Throughout history, GENEX was built on a tradition of innovation – a tradition valued today just as it was by our predecessors. This cooperative has again and again applied science and data-driven knowledge to deliver innovative products and services. GENEX was the first to research and publish a dairy calving ease summary, herdlife evaluation and total economic sire index; the first in the USA to offer a commercially available dairy mating system; the first to offer the Pocket Thaw™ semen thawing method; the first to provide chute-side beef reproductive service; the first stud to publish data-backed dairy and beef sire fertility rankings; and the first in the USA to develop and maintain a dairy nucleus herd. These and more recent developments like the Ideal Commercial Cow™ (ICC$™) index and proprietary health traits have earned GENEX the reputation of the industry’s innovator.

Taking pride in our cooperative, our team strives to be responsive problem-solvers delivering value to members and clients in every interaction. Rely on us for customized cattle reproductive services tailored to the individual operation and specialized consulting services, utilizing an array of value-added programs that help enhance sire selection and herd management decisions.

GENEX continually strives to lead the way with science-based animal genetics and innovative services producers can trust. Put more simply ...

GENEX is innovative excellence in cattle genetics.